Earlier this year, one of the world’s largest retailers asked its suppliers to update their product labels, these newly updated products will have to be listed with RFID (Radio Frequency Identification Technology) smart tags.

MAXIM Group supplies RFID tags that meet the above specified standards, our chip suppliers are in the list of designated chip suppliers, and in line with the Auburn standard, GS1 standard, ARC certification standards. In addition, MAXIM has prepared professional labels for all 57 categories, and can provide suppliers with RFID tags that meet the standards as quickly as possible to cope with the requirements of samples reviewing so they can reach the shops.

The categories that require a label upgrading include the following:

1. Household items
2. Toys
3. Electronics
4. Car batteries
5. Clothing
6. Sporting goods

We supply RFID tags of world’s mass retailer’s standard in full stock worldwide, and the chip suppliers are in the list of 7 designated suppliers and comply with Auburn standard, GS1 standard and ARC certification standard. In addition, we have prepared professional labels for 57 types of products in different categories, and can provide suppliers with RFID labels, in order to meet their retailers’ requirements in reviewing samples and products on the shelves.

In the "2022 China Label Printing Industry Top 50 Brand Influence Ranking", we ranked 1st in overall strength and 5th in the apparel, shoes and hats label sub-list.

We have been deeply involved in RFID solutions, and we are developing close partnerships with various industries around the world, with an advantage of 49 years + industry experience and scale to provide RFID electronic tags for brand manufacturers in the retail industry, helping brands to deploy RFID solutions quickly, efficiently and successfully.

RFID tag requirements

Tag form.

Quick solution: universal embedded RFID tags or universal embedded RFID but without UPC self-adhesive stickers

Advanced solution: Universal embedded RFID and stickers with UPC

Ideal solution: Branded tags or packaging with embedded RFID.

Label certification standards.

- GS1 RFID serialized encoding standard Global Standard for Unified Encoding

- Auburn University RFID Lab tag placement standards Auburn University RFID Lab standards

- ARC inlay standards ARC certification standards

We work with many suppliers that meet the Auburn standard, RFID chip suppliers are also in the list of worldwide retailers’ designated chip suppliers, and has been supplying RFID tags for many brands for many years, fully complying with the specifications and standards.

- Auburn Standard: The Auburn University RFID Lab, which was established in 2005 to understand how RFID can bring value to the retail market and evaluate how RFID technology can be applied in conjunction with existing facilities, has worked with worldwide retailers such as Walmart, JCPenney, Nordstrom and Dillard's.

We have strong convert, coding and printing capabilities to meet the labeling and packaging needs of different products - we can convert RFID chips onto a variety of label materials, and customize and produce labels that meet international standards for brands, thus easily handling a variety of packaging surfaces.

What we can do for you

Compliant & Certified Labels

We provide products that meet

- GS1 RFID serialized encoding standard

Globally Harmonized Encoding Standard

- Auburn University RFID Lab tag placement standards

Auburn University RFID Lab standards

- ARC inlay standards

ARC certification standards

Global stocking and stable supply

Our strong supply capability can meet the demand of brands for large quantities of supplies.

With more than 20 RFID supply sites around the world, We have made extensive preparations for manufacturers and brands to upgrade their tags in the face of the dramatic increase in market demand, in order to meet retailers’ requirements in terms of the timeline for reviewing samples and getting products on the shelves.

Convenient and fast order placement system

Clients can place orders through eMax 5.0, the RFID tag ordering system customized for you, and we will respond quickly and provide high quality products and services to customers.

Business contact:

Shanghai Headquarters

Gloria Chiang, Dong Hui Jiang

Director of Global Account Management

Tel: +86 13817826539

WeChat: GloriaDirect

Address: No. 49, Lane 3142, Hechuan Road, Minhang District, Shanghai

E-mail: GloriaDirect@maxim-group.com

Catherine He， Account Manager

Tel: 18717987935

Wechat: maximgroup

Address: No. 49, Lane 3142, Hechuan Road, Minhang District, Shanghai

E-mail: Catherine.He@maxim-group.com